Consulting
Who it’s for:
Musicians ready to take their performance business full-time but not sure where to start
Working artists who are gigging but not scaling. Stuck at the same venues, same rates, same markets
Singer-songwriters who want to build a sustainable income without sacrificing creative output
What we work on:
Building multiple revenue streams: live performance, session work, teaching, licensing, sync
Booking strategy: how to get into new markets (weddings, corporate, colleges) without an agent
Pricing, packaging, and rate structure for different event types
Social media and content strategy that actually drives bookings
Crowdfunding, fan engagement, and direct-to-audience marketing
The business infrastructure nobody teaches you: contracts, invoicing, insurance, follow-up systems
All things AI
Why Dan:
Left a six-figure sales career at Oracle and Adobe to pursue full-time music- and made it work
200+ shows booked annually for three consecutive years, across corporate, wedding, and college markets
Raised nearly $30,000 on a $10,000 crowdfunding goal in under 4 hours
Self-booked multiple national tours with zero management
Has built the thing he's teaching; no theory, just what actually worked